Welcome to Siyakwamukela kwi

Media and Cultural Studies

About us

Culture and Media Studies is one of the most exciting and relevant disciplines to study at university. We engage with contemporary culture, especially as it manifests itself in the media of film, television, newspaper, radio and, most importantly, the new digital media such as the Internet and cell/ smart/ android phones. We develop the conceptual and creative skills of students to prepare them for professional positions as ‘cultural intermediaries’ in such careers as advertising, marketing, film-making, journalism, and Internet publishing. Although we encourage creative and practical work, it is important that students develop those conceptual skills that give them the ability to understand how culture and the media work, and within which creative work develops.


Howard: Undergraduate Modules

MECS312: Advertising and Marketing

Semester 2 Students are given an overview of the communication, marketing, and creative aspects of the advertising industry. The module...

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MECS301: Advanced Cultural Studies

Semester 2 Cultural Studies is the over-arching set of theories and approaches to culture and media studies that informs everything...

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MECS321: New Media Studies

Semester 1 This module will analyze the political economy of the new media, beginning with convergence and the implications thereof. The main focus...

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MECS302: Cinema Studies

Semester 1 The course examines fundamental aspects of cinema as an art form and as a form of communication. It...

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PMB: Undergraduate Modules

MECS 101 – Writing and the Media

This course is the first of two introductory modules which introduce students to various aspects of Media Studies.  Writing and the...

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MECS 102 – Introduction to Media Studies

This course is the second of two introductory modules which introduce students to various aspects of Media Studies.  Introduction to Media...

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MECS 202 – Introduction to Cultural Studies

MECS 202 is a second-level module that introduces you to the basic theories underpinning media practice and analysis, foregrounding the...

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MECS 212 – Public Relations

The module is designed to provide students with knowledge of the development of public relations; the fundamentals of corporate communication...

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MECS 311 – Writing for the Media

The purpose of this course is to develop a critical understanding of the relationship between the journalist/media practitioner, the public...

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MECS 312 – Corporate Communication

The content topics cover the fundamentals of corporate communication and a number of specialised areas of corporate communication. Offered in:              ...

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MECS 321 – New Media Studies

The course will cover the theorectical tools through which to make sense of the changing media environment, in areas such...

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MECS 322 – Television Studies

The purpose of this course is to develop a critical understanding of the relationship between the many facets of television...

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Cognate Modules

There are also a number of courses that students can take from the Digital Arts programme, among others, to make...

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PMB: Postgraduate Modules

MECS 704 – Critical Methodology

This course is the first installment of a year-long research learning process. It aims to give students some understanding of...

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MECS 707 – Journalism, Media Theory & Ethics

This course aims to develop a critical understanding of the ethics of news writing and the news media, and the construction...

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MECS 708 – Strategic Corporate Communication

This course focuses specifically on strategic communication with stakeholders and publics. The course will have an extensive practical component that...

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MECS 709 – Video Production

(Will Run Pending Number of Registrations) The module introduces the language of video production and technology to students. Emphasis is...

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MECS 710 – Advanced Video Production

(Will Run Pending on Number of Registrations) Builds on the skills and understanding already learnt in MECS 709, with emphasis...

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Our Friendly Lecturers

What our Graduates have to say

Our Stories

Award winners from the School of Arts.

Excellence lauded at School of Arts Awards

December 7, 2018

The School of Arts in the College of Humanities recently held its excellence awards at the Centre for Jazz and Popular Music (CJPM). Students and...

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Ms Nkosingiphile Ntshangase, a Youth Ambassador for the United Nations Population Fund (UNFPA).

Student becomes Youth Ambassador for UN Population Fund

November 15, 2018

Third year Media and Cultural Studies student Ms Nkosingiphile Ntshangase has been chosen as a Youth Ambassador for the United Nations Population Fund (UNFPA). ‘Being...

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Highlights from the International Youth Indra Congress.

Art for Social Change

July 19, 2018

UKZN’s School of Arts (Drama and Performance Studies, Media and Cultural Studies and Centre for Communication, Media and Society-CCMS) in partnership with NPO ARROWSA and the Durban...

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Media & Cultural Studies Students Debut Short Films

July 5, 2018

The 2018 Media and Cultural Studies Honours class recently screened their 7-minute short films at the Westville campus’ Television Studios. For the students, this was...

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